This strengthening hair mask deeply nourishes, repairs and thickens fragile hair. Formulated with rice water to strengthen and repair, the izumi toning mask leaves hair 30 times stronger* and reduces split ends by up to 91%*. It features a rich formula to deeply hydrate and thicken hair, restoring key nutrients and repairing damage caused by brushing. Use 1-2 times a week in place of conditioner to intensely nourish and strengthen hair. Inspired by a Japanese hair care tradition, the izumi toner range is formulated with rice water, known to restore damage, prevent future breakage and reveal healthier, softer hair. We source our rice water from Hyogo, Japan, organically. Benefits Increases hair diameter Leaves hair 30 times stronger Thickens hair Reduces split ends up to 91% Softens and softens Add shine
